What's New at Print2Web
Put Some Sizzle into Your Online Advertising! According to a May, 2008 survey, 55% of US adults now have high speed internet access at home while 79% of all internet users use broadband vs. dial-up. As more and more people come to your newspaper website for the latest news - this means increased traffic for your advertisers marketing online.
Be sure and tell your readers about your online advertising marketplace and its new features and directories. Benefits that can make their online shopping (and buying) experience easy for them - and rewarding for your online advertisers.
Newspaper Websites Continue to Climb on
Top 30 Current Events List
Digital Edge reports Nielsen’s top 30 Online Current Events & Global News Destinations continue to show a marked increase in city-based newspaper websites. The data shows traffic and sessions per person* to the top 30 sites in the “News” category based on May 2008 numbers and reflect the growing popularity trend of newspaper websites.
What's interesting is the rise of local city newspapers in this list, proving that local news
websites are booming with daily readers....Read The Article
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Are You Effectively Promoting Your Website?
Just adding new search services, instant ad access or including more and more advertisers to your site won't necessarily cause your online ad revenues to skyrocket.
Promoting the advertiser shopping experience of your website to your readership (and online visitors) is a critical element to your online success and should be considered a mandate for effective online advertising sales marketing.
One Print2Web client started an aggressive ROP promotional ad campaign with provocative 4-color ads and other targeted media. After just two weeks of promotion, the newspaper's online marketplace page-views increased by a whopping 55%.
Your clients will appreciate your online marketing efforts as your promotion can increase site traffic for newspapers and therefore sales for online advertisers. Check out these examples of online marketing promotional ads.
For more examples on how others are promoting their newspaper's website, please contact us at Print2Web Sales
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New Print2Web OMNI Business Directory Launched -
Comprehensive, Easy to Use, Up to Date
Where do most people go to find a phone number or the address of a local or regional business?
The great majority now head to the internet and click to find the business information once found only in big, bulky yellow books.
Now you can make your newspaper website the go-to site for all local business information - with Print2Web's new, all-inclusive business search directory!
The newest Print2Web service - OMNI - is a comprehensive business directory that uses the most
accurate, updated and reliable business resource data base available today.
OMNI
business directory enables newspapers to affordably offer unlimited category business information to online readers within their website's online marketplace.
OMNI's robust search is integrated with display ads and classified - a resource that builds local brand and increases web readership because it’s so easy to use and so complete.
No need for more than one
search function on your website - OMNI has every business listed in category specifics you control.
The Print2Web OMNI business directory enables newspapers to increase revenue on their web site while increasing the branding of every advertising client.
To find out more about OMNI, click to Contact Print2Web Sales.
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